The company partnered with Dream Dinners in 2021 to make its family meal kits available on-demand. This isn’t the first time DoorDash has teamed up with a company to offer meal kits.

All dishes can be heated and ready to serve in under five minutes. “These types of strategic partnerships are an important market opportunity for us to expand our reach and provide customers with access to our products without a subscription,” Adler said in the announcement. “We’re committed to providing them with even more convenient ways to bring Blue Apron into their kitchens each week.”Īlong with New York, Blue Apron’s Heat & Eat meals are also available for delivery in New Jersey, Virginia, Illinois, Maryland, Ohio and Pennsylvania. The single-serve Heat & Eat options include cheesy truffle cavatappi, Spanish-style beef and rice, and soy-miso chicken and udon noodles.

Like those partnerships, the DoorDash tie-up offers Blue Apron a sales opportunity beyond its traditional online subscription and comes at a time when demand for meal delivery remains high. DoorDash’s work with Blue Apron is similar to the efforts close competitor Instacart has made in recent years to add direct-to-consumer and meal kit companies like Quicklly, Sunbasket and ButcherBox to its marketplace.

Blue apron meals delivered